I'm really loving the Nike branding for World Cup football this year. First it was the 'Write Your Future' ad, which gave me goosebumps while watching. Check it out if you aren't one of the 16 million to have already viewed it.

Next up those uniforms, each shirt is made out of 8 recycled plastic bottles–brilliant. They are also the lightest jerseys ever worn on the pitch. Nike Pro is used for that extra protection when tackling or sliding, or even flopping.

These warm-ups look great too, simple and timeless.

Check out those kicks, it's so crazy to see how far football shoes have come in both design and performance; but it's just too bad that not a pair costs less than $275. All in all, another wonderful job by Nike in creating and pushing the envelope and evolution of football, GO USA!

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